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These tips can help you determine what your rates could (and should) be, and how to get your customers on board.

Referral marketing is a great passive way to spread the word about your biz to a targeted group of potential customers.

Those who are only staying on top of their books for the sake of Uncle Sam might be missing out on some significant perks.

Our focus on building the best possible financial software for entrepreneurs will continue, just with a shared vision from a trusted and equally focused global company.

86% of marketers use both paid and organic social media strategies to market their business, so it's worth looking into.

Getting familiar with common accounting terms can make it easier to get ahead of business finances, and get you back to business faster.

Every successful business is built on a thorough understanding of the market. That’s where competitive analysis comes into play.

From awareness to action: Here are the steps to level up your business with your own sales funnel.

We pulled together three of the best free email marketing services and templates, so you can get your email program started with no upfront cost.

A one page business plan offers a broader, more approachable overview of your business that can serve as a starting point for fine-tuning ideas and creating an in-depth business plan later on.

When your cash flow dries up, a cash reserve could be enough to keep you in business. That’s why we’re walking you through the process of building a cash buffer.

Small businesses often endure both famine and feasts when it comes to cash flow. And here’s what you need to do when you have extra cash on hand.

Wave and Visa are partnering up to give you instant access to the money you've earned.

At Wave, we believe a diverse and inclusive culture is necessary for a winning team—you don’t get innovative products without diversity. That’s why we’re happy to share the results of our latest employee survey.

Talia Syrie, co-owner of Winnipeg’s The Tallest Poppy, discusses her restaurant’s humble beginnings and eventual rebirth.

One surefire way to free up more cash flow is to cut your operating expenses. While that process can be challenging, we’re here to help you figure out where to make the cuts.

It’s easy for businesses to run into cash flow problems—which is why we rounded up the 9 most common issues and walk you through how to solve them.

Employee training can help turn your staff members into star leaders. Here are a few ways to build a training and development program in your small business.

This is Wave’s second year to appear on this prestigious list of inclusive employers.

How much should small businesses dedicate to marketing? Here’s how to break down a marketing budget.

Building links back to your website or blog is one of the pillars of a strong SEO strategy. Here’s how to get those backlinks the right way to boost your rankings.

This Halifax tattoo shop grew from a kitchen table conversation between two friends. Here’s how they built an LGBTQ+-friendly shop from the ground up.

Filing your freelance taxes for the first time? Follow these steps to get yourself prepped and ready for your first filing.

On February 27, the International Coach Federation award Wave with the Toronto PRISM Award, which recognizes organizations who use coaching to improve organizational effectiveness.

Women-owned businesses employ 9.2 million people in the U.S. and generated $1.8 trillion in revenue last year. So, where does female entrepreneurship stand in 2019? Let's dig into the data.

Whether that’s taking a digital marketing workshop, an online course on Facebook ads, or a coding bootcamp, you have a multitude of ways to add to your list of skills that help you run your business better.

Content marketing is a great way to engage with yours customers and leads. But how do you know what success looks like? Track these key metrics to make sure you’re investing in the right creative content.

Meet Chloe and Greg: two leaders on our payroll operations team. They're changing the world, one entrepreneur at a time.

How do you know if a small business loan is right for you? Make sure you know the advantages and drawbacks before you make an informed decision about funding your business.

This is Andrew and Vevey. Andrew is our Senior Director, Finance. He loves helping entrepreneurs succeed, and doing yoga at the office.